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Caroline's Favorites

The essentials that Caroline recommends for an easy, minimalist makeup look.

  • Cheek Color

    A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details

  • Tinted Lip Oil

    A wash of moisturizing color for healthy lips all day — now available in a new, pearlescent finish.

  • Volumizing Pomade

    A nod to the brows of the ‘80s, this pomade gives you soft, fluffy brows with light hold and zero crunchiness. See Full Details

  • Volumizing Tubing Mascara

    A lightweight tubing mascara that lifts and separates lashes for precise, buildable volume that lasts up to 16 hours.



    How to Use: 

    Comb through lashes from root to tip. For added impact, build while lashes are still wet. To remove, wash with warm water and cleanser.

  • Priming Moisturizer

    This lightweight cream does it all — it preps skin for makeup application and wear, helps soothe the skin barrier, provides time-release hydration throughout the day, and makes skin feel firmer and more elastic in just one week. See Full Details

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What's Included

  • A foolproof, flexible balm that deposits a creamy, transparent veil of color to let your skin show through.

    Formulated in partnership with esthetician Biba de Sousa, whose No List includes 72 potentially acne-triggering ingredients that we eliminate.
  • Microfine pigment powders deposit a touch of color, without covering up natural skin texture

    Light, balmy finish leaves a long-lasting glow that’s never cakey

    Low weight emollient won’t clog pores

    Vitamin E conditions skin
  • CLEAN at MERIT |   VEGAN   |   CRUELTY-FREE

    An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. 

    Made with 43% post-consumer recycled plastic and ships in our signature FSC-certified paper packaging. 

    Learn More
  • Somewhere between an oil and a light stain, this lip tint was made for whenever and wherever.

    Repeated use helps to maintain natural moisture levels in lips over time.
  • Infused with rosehip oil rich in omega-3 fatty acids known to support a healthy skin barrier function.

    Shea butter and grapeseed oils condition and soften lips

    Moisturizing jojoba oil known to create a protective barrier to help to lock in moisture
  • CLEAN at MERIT |   VEGAN   |   CRUELTY-FREE

    An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. 

    This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.

    Learn More
  • This tinted flexible pomade shapes and grooms your brows into place for natural, bold arches.

    Made with a mineral-based formula to provide flexible, all-day hold that never smudges or flakes.
  • Kaolin clay and mineral pigments build natural-looking color

    Tapered precision brush makes it easy to coat every hair
  • CLEAN at MERIT |   VEGAN   |   CRUELTY-FREE

    An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. 

    Ships in our signature FSC-certified paper packaging.

    Learn More
  • Creates customizable volume that wears for up to 16 hours without smudging or flaking.

    Petite precision brush lifts and separates each lash for zero clumping.

    Japanese-made tubing formula wraps each lash to lock in curl and lift without heaviness.

    Resists sweat, humidity, and water

    Removes easily with warm water and cleanser

    Ophthalmologist-tested and safe for sensitive eyes and contact lenses
  • Comb through lashes from root to tip. For added impact, build while lashes are still wet. To remove, wash with warm water and cleanser.
  • CLEANat MERIT |   VEGAN   |   CRUELTY-FREE

    <br><br>
    An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. 
    Ships in our signature FSC-certified paper packaging.

    Learn More
  • Weightless formula absorbs into the skin helping it look plump, hydrated, and prepped for makeup.
  • Features our proprietary Great Skin™ Complex with peptides, spermidine, and barrier polysaccharides to help support the appearance of skin elasticity, firmness and tone.
  • CLEAN at MERIT |   VEGAN   |   CRUELTY-FREE

    An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.

    Learn More

Our Standards

Clean at MERIT + EU-Compliant
Vegan + Leaping Bunny-Certified
Sustainability-Focused
All of our products are made with nourishing, skin-loving ingredients that help support the integrity of your skin and leave it looking better long after taking your makeup off.